The Lincoln Park Zoo is giving their animals LinkedIn profiles, turning a two-minute stop into a deep, engaging dive.
Visitor’s can finally "connect" with residents.
It’s an overdue digital upgrade that proves wildlife's stories are worth way more than a glance.
OOH
Social
The transition from plaque to profile is immediate:
a simple QR scan at the animal's habitat takes visitors instantly to their personalized LinkedIn page.
Learning & Connecting, Digitally!
Scroll through their life "experience," check out their distinct personalities, and learn how to support the conservation organizations working tirelessly to secure their future.