Most zoo visits are quick.
But every animal has a story.
So Lincoln Park Zoo gave its residents LinkedIn profiles — so visitors could follow their milestones, personalities, and lives.
Social
The transition from plaque to profile is immediate:
a simple QR scan at the animal's habitat takes visitors instantly to their personalized LinkedIn page.
Learning & Connecting, Digitally!
Scroll through their life "experience," check out their distinct personalities, and learn how to support the conservation organizations working tirelessly to secure their future.